Since the early 1970s, Family Health Clubs have promoted a carefully balanced atmosphere that is both family-friendly and appealing to serious athletes. Everyone-from those seeking a general fitness program to hard-core body builders-finds what they need at their Family Health Club.
The appeal of a Family Health Club is far-reaching. Demographic studies indicate that members will routinely travel up to ten miles to attend a given location. This level of customer interest and loyalty speaks volumes of our success.
Each year, Family Health Clubs contribute to their communities by hosting and supporting cancer walks, marathons, and a variety of other events and activities. Such involvement makes Family Health locations popular gathering places for local and regional events.
Unique Business Model
The Family Health Club's unique business model benefits both the franchisee and its members:
· Location, location, location! Convenient, easily accessible locations in secondary shopping centers make frequent visits routine for the entire family.
· Small- to medium-size locations limit lease costs and ensure a friendly, community-like environment.
· Low monthly fees attract and retain members.
· Top-of-the-line equipment offers a competitive edge and keeps members challenged.
· A variety of special products and services please members and increase revenue.
Do I need prior business experience in order to open a Family Health Club franchise? Business experience is a plus, but not a requirement. The franchise system provides you with the training, tools, and support necessary to efficiently open and operate your club, without guesswork or the mistakes of trial and error. Your vision, dedication, and hard work, combined with our proven systems and years of experience, will maximize your chances of obtaining the financial rewards associated with business ownership.
Do I need prior sales experience?
Again, sales experience is a plus, but it is not essential. Most important will be a genuine interest in helping your members become more healthy and fit. Your honest belief in the benefits of a Club membership will help overcome a potential new member's initial doubts or skepticism. People invariably wish to feel good about themselves and leading a healthy lifestyle is vital to such well-being. The caring, guidance, and support you offer each of your members will be your most valuable asset.
Do I need prior experience in the fitness industry?
Such experience will shorten your learning curve; however, it is not necessary for success. The Club's founders and leaders have much experience in the fitness franchising industry. The sum of their expertise is made available to new franchise owners through a comprehensive, one-week training program.
The training program curriculum includes:
· Marketing and advertising
· Pre-opening strategies
· Business operating procedures
· Effective development of revenue sources
· Membership promotion and sales
· New member prospecting tools and resources
· Equipment operation and safety
Subsequently, franchisees receive continued support in the form of training manuals, conference calls, emails, and on-site assistance.
How much time will I need to spend working at my Family Health Club?
Each individual must determine the time commitment they wish to make to their business. Some franchisees maintain other full-time jobs by hiring and overseeing a club manager. Others choose to manage their club themselves. Both scenarios can be successful.
